赞助商 Traditional form: 贊助商 Pinyin (reading): zànzhùshāng Definitions: sponsor Characters: 赞 - to help, to support; to laud, to praise 助 - to help, to aid, to assist 商 - commerce, business, trade Traditional characters: 贊 - to help, to support; to laud, to praise 助 - to help, to aid, to assist 商 - commerce, business, trade