策画 Traditional form: 策畫 Pinyin (reading): cèhuà Definitions: variant of 策劃/策划 (cèhuà) Characters: 策 - to urge, to whip; method, plan, policy 画 - picture, painting, drawing; to draw Traditional characters: 策 - to urge, to whip; method, plan, policy 畫 - picture, painting, drawing; to draw