看头

Traditional form:

看頭

Pinyin (reading):

kàntou

Definitions:

• qualities that make sth worth seeing (or reading)

Characters:

• 看 - to look, to see; to examine, to scrutinize
• 头 - head; chief, boss; first, top

Traditional characters:

• 看 - to look, to see; to examine, to scrutinize
• 頭 - head; chief, boss; first, top