口播

Traditional form:

口播

Pinyin (reading):

kǒubō

Definitions:

• (broadcasting) to speak to the audience
• to advertise a product by speaking directly to the audience
• endorsement (by a celebrity for a product, delivered orally)

Characters:

• 口 - mouth; entrance, gate, opening
• 播 - to sow seeds, to scatter; to broadcast, to spread

Traditional characters:

• 口 - mouth; entrance, gate, opening
• 播 - to sow seeds, to scatter; to broadcast, to spread